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How to Write a Quotation Email That Closes Deals

by

SilviaRoshita

December 3, 2024

Quotation emails are an integral part of business communication and crafting a professional and persuasive quotation email can significantly impact business outcomes. The key elements of an effective quotation email include a clear subject line, a well-structured body, professional formatting, and a call to action. Understanding these components and employing them effectively can elevate your email writing skills, leading to improved customer engagement, increased sales conversions, and enhanced business relationships.

Structuring Your Quotation Email

An effective quotation email is a crucial step in the sales process. By crafting a well-structured message, you not only provide your customer with the necessary information but also leave a professional impression. Here’s an in-depth guide to help you create a top-notch quotation email:

Essential Elements

  • Subject Line: Keep it clear and concise, highlighting the purpose of your email (e.g., “Quotation for [product or service]”).
  • Salutation: Use a professional tone and address the recipient by their name.
  • Introduction: Briefly introduce yourself, your company, and the reason for the quotation.

Quotation Section

Here’s where you present the core information:

  1. Product/Service Details: List down the specific products or services you’re offering, including their descriptions, quantities, and unit prices.
  2. Terms and Conditions: Include relevant details such as payment terms, delivery timelines, and any warranties or guarantees.
  3. Total Cost: Clearly display the total cost, inklusive taxes and any applicable discounts.

Additional Information

Consider adding the following, if applicable:

  • Alternative Options: Present different packages or pricing options to accommodate various customer needs.
  • Call to Action: Encourage the recipient to take the next step (e.g., call, email, or visit your website).

Formatting

Use a clear and easy-to-read font. Keep your paragraphs concise and well-organized. Consider using tables to present complex pricing information.

Example Price Table
Product Quantity Unit Price Total
Product A 10 $50 $500
Product B 5 $75 $375
Subtotal $875
Tax (10%) $87.50
Total $962.50

7 Sample Quotation Emails for Various Purposes

Request for a Project Proposal

Dear [Recipient name],

We hope this email finds you well. We are writing to inquire about obtaining a quotation for a project we are planning. The project involves [brief project description].

We would appreciate it if you could provide us with a detailed proposal outlining the scope of the project, timelines, and cost estimates. Please include information on your company’s experience and qualifications for such projects.

We would be grateful if you could send us the quotation by [date]. Please let us know if you have any questions or require additional information.

Thank you for your time and consideration.

Sincerely,

[Your name]


Request for Quotation for Equipment

Dear [Recipient name],

We are writing to request a quotation for the following equipment:

  • [List of equipment with specifications]

We are seeking quotations that include the following details:

  • Unit prices
  • Delivery timelines
  • Warranty and support information
  • Any additional fees or charges

We would appreciate it if you could send us the quotation by [date]. Please let us know if you have any other questions or require additional information.

Thank you for your prompt attention to this matter.

Sincerely,

[Your name]


Request for Quotation for Services

Dear [Recipient name],

We are writing to request a quotation for the following services:

  • [List of services with detailed specifications]

We are seeking quotations that include the following details:

  • Service charges
  • Project timelines
  • Deliverables and milestones
  • Payment terms

We would appreciate it if you could send us the quotation by [date]. Please let us know if you have any questions or require additional information.

Thank you for your time and consideration.

Sincerely,

[Your name]


Response to a Request for Quotation

Dear [Recipient name],

Thank you for your request for a quotation for [project/equipment/services]. We are pleased to provide you with the following proposal:

  • [Brief summary of the quotation with key details]

We have attached a detailed quotation for your review. Please find the following documents attached:

  • Quotation document
  • Project proposal (if applicable)

We are confident that our services/products meet your requirements and we look forward to discussing this opportunity further with you.

Please feel free to contact us if you have any questions or require any additional information.

Thank you for your time and consideration.

Sincerely,

[Your name]


Follow-up for a Quotation

Dear [Recipient name],

I hope this email finds you well.

I am writing to follow up on our previous request for a quotation for [project/equipment/services]. We sent you an email on [date] with the details of our request.

We understand that you may be busy, but we would appreciate it if you could send us the quotation by [date]. We are eager to review your proposal and discuss this opportunity further with you.

Please let us know if you have any questions or if you require any additional information.

Thank you for your time and consideration.

Sincerely,

[Your name]


Decline of a Quotation

Dear [Recipient name],

Thank you for your quotation for [project/equipment/services]. We appreciate you taking the time to prepare the proposal.

After careful consideration, we have decided to decline your quotation at this time. Although your proposal was well-prepared and competitive, we have chosen to proceed with another supplier whose offer better meets our current needs.

We would like to thank you for your interest in our project. We wish you all the best in your future endeavors.

Sincerely,

[Your name]


Request for Clarification on a Quotation

Dear [Recipient name],

I hope this email finds you well.

I am writing to request clarification on a few points in your quotation for [project/equipment/services]. I am reviewing the quotation and have some questions that I would appreciate your assistance with.

  • [List of specific questions related to the quotation]

I would be grateful if you could provide me with the requested information as soon as possible. Your prompt response will help us make an informed decision.

Thank you for your time and cooperation.

Sincerely,

[Your name]

How to Write a Quotation Email

What points should be included in a Quotation Email?

A quotation email should typically include information about the following:

  • Company name: The name of the company providing the quotation.
  • Contact information: The name, email address, and phone number of the person providing the quotation.
  • Date: The date the quotation is being provided.
  • Description of goods or services: A detailed description of the goods or services being quoted.
  • Quantity: The quantity of goods or services being quoted.
  • Price: The price of the goods or services being quoted.
  • Taxes: Any applicable taxes that will be added to the price.
  • Shipping costs: Any applicable shipping costs that will be added to the price.
  • Payment terms: The payment terms that will be required.
  • Expiration date: The date by which the quotation will expire.

What are some best practices for writing a Quotation Email?

Some best practices for writing a quotation email include:

  • Make sure that the quotation is clear and easy to understand.
  • Use professional language and tone.
  • Include all necessary details in the quotation.
  • Proofread the quotation carefully before sending it.
  • Follow up with the recipient after sending the quotation.

Is there a preferred email format for sending a quotation?

The preferred email format for sending a quotation is generally as follows:

  • Subject line: The subject line should be clear and concise, and should indicate that the email contains a quotation.
  • Email body: The email body should include the following information:
    • A salutation
    • A brief introduction
    • The quotation
    • A call to action
    • A closing

Well, there you have it, folks! Follow these simple steps, and you’ll be crafting quotation emails like a pro in no time. Thanks for stopping by to read this little guide. If you have any questions or need further guidance, feel free to swing by again soon. Until then, keep writing those winning quotations, and may your business thrive!

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